Tag Archives: Brands

Why online brands are going offline to tap fast-growing used car market

In India for every new car sold, there are 1.3 to 1.5 used cars sold. The ratio in US is around 2.5. Armed with $110 million funding received in January, Girnar Software-owned CarDekho is building a network of 200 used car dealerships across the country. It has already set up 31 stores altogether in Delhi-NCR, Bengaluru and Jaipur. Four new ... Read More »

Future Consumer to raise Rs 350 crore, acquire Athena Life Sciences brands

Kishore Biyani’s Future ConsumerNSE 1.57 % said it plans to raise Rs 350 crore from existing investors – International Finance Corporation, Verlinvest and promoters to fund expansion plans. IFC, a member of the World Bank Group will invest Rs 210 crore while Verlinvest SA, an investment companyNSE 0.22 % of Belgium-based founding families of Anheuser-Busch InBev, will invest Rs 70 crore through preferential allotment of compulsory ... Read More »

Women driving used car sales in India: Honda, Volkswagen, Nissan preferred brands

Women are now key drivers in the growth of used car market in India Gone are the days when a woman was expected to occupy only the passenger seat with a smile plastered on her face as the man flexed his ‘skills’, occasionally cracking a joke or two on women drivers and their lousiness. Shattering all these stereotypes with utmost ... Read More »

Brands Need to Make Online Mobile Shopping Easier: Facebook

Although young shoppers are increasingly buying smartphones online, they believe brands can further improve this by providing a seamless experience across a variety of channels on the path to purchase, a new Facebook study has revealed. Shoppers are increasingly turning to mobiles for research, comparing prices and even making their final purchase. “Indeed, 45 percent of all shopping journeys today ... Read More »